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Care about Earth

Vector 24
Revolutionizing Hospitality with Sustainability at the Core of Every Action
Vector 24
Care About
Leading the way in sustainable hospitality, we create amenities that respect both people and the planet.
For 50 years, Groupe GM has been a pioneer in the hotel amenities sector. Our innovative initiatives inspired the creation of the Care About Earth program, which reflects our commitment to innovation and to reducing our environmental footprint. These pioneering initiatives inspired the creation of the Care About Earth program, reflecting our commitment to innovate and reduce our environmental footprint for future generations.
Groupe GM prioritizes green resources, focusing on reusability and the elimination of plastics derived from fossil fuels. At the heart of our strategy lies eco-design, which focuses on minimizing waste and conserving scarce resources.
Every stage of product development integrates environmental considerations, from raw material sourcing to end-of-life recycling. Through the Care About Earth program, Groupe GM reaffirrms its leadership and unwavering commitment to promoting sustainable hospitality
 
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A commitment to eco-responsibility

We have launched several sustainable initiatives aimed at making our operations as environmentally friendly and conscious as possible, without compromising the high quality of our products. At the same time, we maintain strict compliance with Good Manufacturing Practices and international and European Union regulations on cosmetics.
A group of five children, holding hands, joyfully wade into the ocean, splashing water as they run along the shore. They are backlit by the sun, creating a bright, cheerful atmosphere.
Our commitment to excellence extends to both product quality and environmental responsibility. Leveraging our worldwide expertise in innovative development and manufacturing techniques, we deliver unique, high-quality products that meet the highest industry standards while minimizing environmental impact. This ensures consistent excellence across our offerings, aligned with our Care About Earth program.
Text graphic that reads "CARE ABOUT EARTH," with the letters "e" in "CARE" and "earth" stylized in light blue.
Text graphic stating "Water volume reduced by 9 vs liquid formula during manufacturing" with a droplet icon.A minimalist line drawing of a pump next to a leaf, labeled "BIO-RESIN PUMP."Black icon of a cap with arrows indicating recycling, accompanied by the text "RECYCLED PLASTIC CAP."A simple black outline of a recycling symbol with stylized plastic bottles included. The text beside it reads "RECYCLED PLASTIC BOTTLE."CAE CARDBOARD TUBECAE PLANT BASEDCAE PLANT BASED BOTTLEA logo featuring the letters "alu" surrounded by a circular arrow with two arrows indicating a refresh or recycling symbol.

Discover our initiatives

Through the Care About Earth program, we minimize our ecological footprint and help hotels embrace more responsible practices worldwide.
Our actions focus on:
“Our raison d’être is to provide amenities that reflect your unique hotel identity,
perfectly tailored to your needs and respectful of nature.”

Want to learn more about Care about earth ? 

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